Introducing Four & Twenty Blackbirds !
Four & Twenty Blackbirds is a Brooklyn-based pie company founded in 2010 by sisters Melissa and Emily Elsen. Known for seasonal, handmade pies with high-quality ingredients and inventive flavors (like salted caramel apple), the business grew from a home bakery to a beloved brand with retail locations and nationwide delivery.
📍439 3rd Ave, Brooklyn, NY
Problem
Previously, Four & Twenty Blackbirds struggled with inconsistent delivery services, unpredictable drivers, inadequate support, and manual order entry, which wasted time and frustrated customers.
Solution
With the Shopify integration, reliable drivers, and real-time tracking, streamlined deliveries, reduced customer complaints, and freed the team to focus on baking.
Boost customer satisfaction with just a few clicks
Most-Loved Features:
- On-demand drivers
- Real-time GPS tracking
- Delivery confirmation photos
- Over 50% of customers report a smoother delivery experience
About Four & Twenty Blackbirds
“When we decided to open a pie shop in New York City, we were hard pressed to find anyone focusing exclusively on pies in a truly handmade way, using seasonal and fresh ingredients sourced from local orchards.
Sure, plenty of bakeries made and carried pies, but not pies like ours; and we didn’t know of any places in the neighborhoods we frequented that were dedicated exclusively to the experience of sitting down and eating a slice of freshly baked, handmade pie with a cup of coffee; and that is exactly what we wanted to create: a local pie shop.”
How everything started
Q: How did the business begin?
Melissa Elsen: “We started baking pies as a side project in our Brooklyn apartment, just for fun. When the response was great, we opened our first brick-and-mortar shop in 2010.”
Q: What do you think made Four & Twenty Blackbirds successful as a business?
Melissa Elsen: “Our dedication to quality, seasonal ingredients, unique flavors, and an all-butter crust that keeps customers coming back.”
Q: When was your proudest moment?
Melissa Elsen: “One of our proudest moments was undoubtedly publishing our cookbook in 2013. It was more than just a book; it was the culmination of our journey and a way to truly connect with the people who supported us.”
Metrobi is transforming bakery deliveries
Specialized solutions for bakery businesses:
- Bakery-trained drivers
- Proper handling equipment
- Peak day delivery support
- 23% average cost reduction
What are your favorite things about Metrobi?
- “The same drivers every time—they know our product and handle it with care.”
- “Automated Shopify orders save us hours of manual work.”
- “Customers can track deliveries, so they’re not calling us asking, ‘Where’s my pie?’”
Melissa Elsen | Founder
How Metrobi works
Deliveries made for roasters, bakeries, and local businesses that care about quality. Talk to our team to learn more.
Four & Twenty Blackbirds delivers with Metrobi
"Metrobi is the only delivery service that truly aligned with our needs. After years of frustration, it’s been a game-changer for our business."
Melissa Elsen | Founder