Introducing Yama Seafood !
Yama Seafood is a family-owned seafood company with over 45 years in business. Based in NJ, the company pivoted to e-commerce during the COVID-19 pandemic, creating a new division without prior training or experience.
📍43 Edward Hart Dr, Jersey City, USA
Problem
Yama Seafood had limited delivery capacity with its own fleet and struggled to trust independent drivers to handle delicate, perishable seafood.
Solution
With Metrobi, Yama Seafood expanded its reach, relied on trained drivers, and ensured safe, daily deliveries for customers.
Lower your delivery costs by 23%
How we reduce costs:
- No delivery vehicle expenses
- Optimized local routes
- Pay-per-delivery model
- Average 23% delivery cost reduction
About Yama Seafood
“When we decided to open a pie shop in New York City, we were hard pressed to find anyone focusing exclusively on pies in a truly handmade way, using seasonal and fresh ingredients sourced from local orchards.
Sure, plenty of bakeries made and carried pies, but not pies like ours; and we didn’t know of any places in the neighborhoods we frequented that were dedicated exclusively to the experience of sitting down and eating a slice of freshly baked, handmade pie with a cup of coffee; and that is exactly what we wanted to create: a local pie shop.”
How everything started
Q: How did the business begin?
Jonathan Moscoso: “Yama Seafood has been in business for decades, but our e-commerce division was born out of necessity during the pandemic. Without any formal training, we developed processes and operations to reach more customers.”
Q: What do you think made Yama Seafood successful as a business?
Jonathan Moscoso: “Customer service has always been our pillar. We stay available, responsive, and ensure orders are delivered properly. That reliability built trust, especially during the pandemic.”
Q: When was your proudest moment?
Jonathan Moscoso: “Being able to implement Metrobi as our last-mile delivery partner, along with our air cargo shipments, allowed us to safely deliver products to more customers efficiently.”
Metrobi is transforming food product deliveries
Specialized solutions for food product businesses:
- Food product-trained drivers
- Proper handling equipment
- Peak day delivery support
- 23% average cost reduction
What are your favorite things about Metrobi?
- “Reliable deliveries—our customers get their seafood safely every time.”
- “Excellent customer service—the Metrobi team is always there when we need them.”
- “Trained drivers—they understand how to handle delicate, perishable products.”
- “Flexibility to scale—we can handle both restaurant and e-commerce orders without worrying about logistics.”
Jonathan Moscoso | Ops Manager
How Metrobi works
Deliveries made for roasters, bakeries, and local businesses that care about quality. Talk to our team to learn more.
Yama Seafood delivers with Metrobi
"Metrobi is the only delivery service that truly aligned with our needs. After years of frustration, it’s been a game-changer for our business.
Jonathan Moscoso | Ops Manager